Textile company Raymond said it has appointed Joe Kuruvilla as Raymond Lifestyle’s Chief Executive Officer ( CEO).
The business said in a regulatory filing, “Raymond has announced the strengthening of its Raymond Lifestyle management team with the appointment of Joe Kuruvilla as the Chief Executive Officer.”
Raymond Lifestyle is the company’s flagship division containing branded textile and apparel businesses, including labels such as Park Avenue, Colour Plus, Parx, ethnix and Khadi, and one of the nation’s largest distribution networks.
“Gautam Hari Singhania, Chairman & Managing Director, Raymond Ltd., commented on the development, saying,” As we emerge in the new normal, we are charting a refreshed approach in our lifestyle business. With the addition of Joe Kuruvilla, the strengthening of the management team is an exciting development and in line with our commitment to invest in worldwide talent to increase the size of our business.
Joe spent his entire career as a management trainee at Unilever PLC. He was also the Vice President for Home Care Marketing and Beauty & Personal Care for the area of East Europe, leading the fastest growing Unilever company in the European Union. Joe, who has also served in different capacities in India, is a Pune University Civil Engineer with an MBA in Marketing and has completed Executive Education from IIM (A) and Columbia Business School, New York.
Ganesh Kumar, the newly named Chief Operating Officer, will report to Joe and work with Joe to enforce the company’s transformation plan as it emerges from the national lockdown due to the worldwide pandemic.
For Raymond Lifestyle, Joe will encourage strategy, vision, and product portfolio enhancement. A main focus area for him will also be global business growth. In addition, Ganesh Kumar will continue to focus on internal organisation, omni-channel delivery, driving operational efficiencies and improved process alignment, and will be responsible for digital adoption and alignment with changing customer requirements. Ganesh will also lead companies in Fabrics & Garmenting.
