Social media platforms have become very popular in the last decade. Among them, TikTok has started a new trend of short videos. 30-60 seconds video format by TikTok brought a revolution in the video platforms. Creators started TikTok vs YouTube debate. The debate became very controversial. After looking at the popularity of short videos, YouTube also started ‘Youtube Shorts’.
Tiktok popularity is still untouchable by other short video platforms. It was the most downloaded non-gaming app of 2020. Creators have earned a lot of money through this platform.
One such creator is Josh Richards. He was the fifth highest-earning TikTok star in 2019. Josh earned $1.5 million through TikTok in 2019. He dreams of becoming the first influencer billionaire.
Beginning of Josh Richards
Multi-talented Josh Richards is a Canadian Social Media sensation. He was born in Ontario on January 31, 2002. He is an entertainer by birth. From the year 2010, he started making social media content.
He used to play hockey at an early age. Ice hockey was his favorite. Entrepreneurship is in his blood. He thought to monetize hockey interest. At the age of 13, he started a hockey merchandise company. He used to sell hockey t-shirt and logos to the local hockey team.
With the same enthusiasm, he entered the social media platform. As a teenager, others used social media for fun but he joined it for revenue purposes.
Josh started his social media career on Musically platform at age of 14. His goal was to have 10,000 followers before he entered high school. He spent 4-5 hours a day creating videos. He became very popular on Musically with 80,000 followers.
Later musically was acquired by ByteDance. Tiktok replaced the earlier platform. Musically followers were transferred to Tiktok, a short video platform.
Josh became very popular on TikTok. He used to lip-sync popular songs. Lip syncing with his superb acting and comic skills made him the top TikTok creator. At the age of 17, he signed a sponsored deal with big brands Reebok, and CashApp.
Josh Growth and Future Plans
Josh Richards did not focus only on brand promotion deals. He wanted to start something big. He shifted his base to Los Angeles for more opportunities. Josh founded a creator firm, Talent X. This company represents the biggest TikTok creators worldwide.
Richards did not limit himself to Social media. He started investing in startups. He is very happy to work with fellow young entrepreneurs. Lendtable, Atmos, Chalk are the few noted startups where he invested.
Richards also knows that the influencer journey has a short life. He may not be that much popular after 1 year or more. He wants to utilize his popularity as much as possible.
Richards has also signed few movies as an actor. ‘Brother’s Keeper,’ and ‘the Cardinal Sin’, are two of the major movies signed by Josh. ‘Summertime Dropouts’ will be his debut movie as an actor.
He also launched his own energy drink. Last year, It has a sale of $12.8 billion. The plan is to make it the biggest energy drink globally.
Josh has started his music career as well. On Spotify, he released a song. 20 million people have listened to that song till now. He has signed an agreement with Warner Music for his future music. He has also launched BFF’s podcast.
Josh also believes in giving back to the community. He gives charity for the betterment of society. He feels lucky to do that.
Currently, 18-year-old Josh Richards has a total of 34 million social media followers. He is active on Tiktok, Instagram, Youtube, Twitter, and Snapchat. Josh has a total of 23.9 million followers on the TikTok platform.
On Instagram and youtube, he has 7.5 million and 2.45 million followers respectively. 1.9 million people follow him on Twitter. Josh Richards is an entrepreneur, influencer, investor, musician, actor, and community helper.