- Amazon Prime Day 2019 was live for 2 days, 15th July and 16th July.
- Prime Members across the globe bought more than 175 million items.
Prime Day was “once again the largest shopping event” in its history, said Amazon.
The volume of sales from its two-day shopping event crossed its sales from Black Friday and Cyber Monday of last year. The company didn’t tell the exact numbers, like revenue. It also rarely reveals the numbers for specific shopping days, with the only glimpse of sales coming in quarterly earnings. During Prime Day Amazon had a sale and offers for it’s Prime Members.
According to Amazon, a record number of Prime Members in the US shopped during the sale. In total, Prime Members across the globe bought more than 175 million items.
Thanking all the Amazonians, CEO Jeff Bezos said in a release, “Members purchased millions of Alexa-enabled devices, received tens of millions of dollars in savings by shopping from Whole Foods Market and bought more than $2 billion of products from independent small and medium-sized businesses.”
Prime Day was also successful for Amazon’s line of deeply discounted gadgets. It was the “biggest event ever” for the electronics, which encompass the Fire TV Stick, Echo smart speakers, and Fire tablets, among others.
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Amazon utilizes the event to hook fresh participants on Prime, a subscription program that counts more than 100 million individuals around the globe as an indispensable aspect of their shopping life, in addition to flexing their bodies and juicing their annual marketing figures.