Amul, an Indian Dairy company recently sent a legal notice to Google India Private Limited for carrying out paid ads for fake Amul websites.
According to R.S. Sodhi the CEO & Managing Director of Gujarat Cooperative Milk Marketing Federation (GCMMF), the company that manages Amul, customers in a huge number have been approaching them with cases of having paid money based on the websites that they came across through Google search engine, claiming to be Amul, for Amul’s distributorship and franchise.
“When we went into a detailed scan, we saw that there are a number of Amul fake websites with ads on the Google platform. People claimed to have paid close to 5 lakh rupees for Amul’s franchise and distributorship,” added Sodhi.
He said that Amul has sent a notice to Google India, filed an FIR and also have approached the Gujarat cyber cell to investigate the matter at hand.
Amul India also addressed the matter directly with their customer base by issuing an article on their own website as “Issued In Public Interest”, to maintain their credibility.
Sodhi added, “We also wish that Google India, before approving any paid ads, at least for big brands like Amul, runs a background check in order to not promote such fake ads.”
