• About
  • Contact
Tuesday, May 17, 2022
  • Login
Next Big Brand
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail
No Result
View All Result
Next Big Brand

Apple Smart Watch beats Swiss Watch Market, Sells 31 Mn Units in 2019

Pritish raj by Pritish raj
February 6, 2020
in News, Tech
Reading Time: 2 mins read
A A
0
Apple Smart Watch- Next Big Brand
  • Apple Smart Watch was not only last year’s best-selling smartwatch but also beaten the Swiss watch industry, according to new sales figures collected by Strategy Analytics.

The Apple Smart Watch was not only last year’s best-selling smartwatch but also beaten the Swiss watch industry, according to new sales figures collected by Strategy Analytics. The report estimates that in 2019 Apple delivered nearly 31 million units, a 36 percent improvement over the previous year. The Swiss watch industry, which includes brands such as Swatch and TAG Heuer, delivered only an estimated 21.1 million units, a decrease of 13 percent, Strategy Analytics reports.

While Apple in its quarterly earnings does not break out individual Apple Watch unit sales, Strategy Analytics collects data from retail partners and other suppliers to arrive at its revenue figures. “Analog wristwatches remain popular among older consumers but younger buyers turn to smartwatches and computerized wristwear,” writes Neil Mawston, Strategy Analytics ‘ executive director.

“Classic Swiss watchmakers like Swatch and Tissot are losing the smartwatch battles,” according to fellow Strategy Analytics analyst Steven Waltzer. Apple Watch offers a better product across wider retail channels, targeting younger customers who are increasingly looking for wearable wristwear. The gap for Swiss watch companies to make an impact on smartwatches is closing.

“For many years now, Apple Watch has been the market leader in the smartwatch segment and once exceeded the Swiss watch industry in quarterly sales in 2017, but this is the first full year that the company has surpassed its analog rival, reports MacRumors

What seems to work in Apple’s favor is the growing popularity of smartwatches, particularly among young purchasers. “Traditional Swiss watchmakers, such as Swatch and Tissot, are losing smartwatch wars. Apple Watch offers a better product across broader retail channels and appeals to younger customers who increasingly want digital wristwear. Swiss watch companies are closing the window to make an impact on a smartwatch. Swatch, Tissot, TAG Heuer and others may run out of time,” added Waltzer,

Apple Watch’s revenues have for the first time in 2017 exceeded that of Swiss watchmakers. This is, however, the first time that Apple has beaten its analog competitor by full-year Apple Watch sales.

Shipments rose an incredible + 42 percent year-on-year to hit 14 million units in the third quarter of 2019, according to recent research on the global smartwatch industry. Apple leads the market, in the same order followed by Samsung and Fitbit. During the third quarter of 2019, Apple delivered 6.8 million units, followed by 1.9 million units from Samsung, and 1.6 million units from Fitbit. Apple kept a market share of 47.9 percent in the same quarter.

Previous Post

Jeff Weiner – CEO of LinkedIn To Step Down from His Position

Next Post

Virat Kohli Remains Most Valuable Celebrity In 2019: Duff & Phelps

Pritish raj

Pritish raj

Pritish Raj is a content writer at Next Big Brand. Hailing from the diversified state of Bihar, he is an engineer by education who chooses the way of poetry, photography, and writing to kick off his career. Highly enthusiastic about brands and startups, he aims to be a travel content creator.

Related Posts

Smytten Founders
News

D2C Sampling Startup Smytten Raises Rs 100 Crore in Pre-Series B Led By Fireside Ventures

May 17, 2022
paytm mall
News

Jack Ma Exits Paytm Mall, Sells 43% For Rs 42 Crore Valuation Down To Rs 100 Crore

May 17, 2022
Zerodha Team
News

After Meesho, Nearly 950 of Zerodha’s 1100 Employees Will Work From Home Permanently

May 16, 2022
Elon Musk Twitter
News

Elon Musk Puts On Hold $44 Billion Twitter Acquisition Deal

May 13, 2022
Dineout Founders
Food

Swiggy Acquires Times Internet Backed Dineout For $200 Million

May 13, 2022
Ather Founder
News

Ather Energy Raises $128 Million Investment Led By Hero MotoCorp, India’s Sovereign Wealth Fund

May 12, 2022
Next Post
Virat Kohli Instagram Celebrity- Next Big Brand

Virat Kohli Remains Most Valuable Celebrity In 2019: Duff & Phelps

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

BROWSE BY TOPICS

Acquiring amazon Apple brand story BYJU Ravindran Byjus byjus news byjus the learning app Cryptocurrency Edtech Startups Elon Musk facebook fintech news Flipkart funding Good Glamm Group google Indian OTT Platforms Indian Unicorn Indian Unicorns Indian Unicorns of 2021 Mukesh Ambani Netflix NFT NFT Collection Non Fungible Tokens OYO Paytm Reliance Retail Startup Acquisition Startup IPO startup news india Startups startups in india Swiggy Tiktok TikTok India Twitter Unicorns of 2022 Unicorns of India Unicorn Startups Upgrad YouTube Zomato Zomato App

Instagram

Follow Me!

Recent News

  • D2C Sampling Startup Smytten Raises Rs 100 Crore in Pre-Series B Led By Fireside Ventures
  • Jack Ma Exits Paytm Mall, Sells 43% For Rs 42 Crore Valuation Down To Rs 100 Crore
  • After Meesho, Nearly 950 of Zerodha’s 1100 Employees Will Work From Home Permanently

Latest News

Smytten Founders

D2C Sampling Startup Smytten Raises Rs 100 Crore in Pre-Series B Led By Fireside Ventures

May 17, 2022
paytm mall

Jack Ma Exits Paytm Mall, Sells 43% For Rs 42 Crore Valuation Down To Rs 100 Crore

May 17, 2022
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
  • DMCA Policy
  • Our Team
  • Contact Us
  • Sitemap

© 2019 NBB. All Rights Reserved.

No Result
View All Result
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail

© 2019 NBB. All Rights Reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.