• About
  • Contact
Tuesday, April 13, 2021
Next Big Brand
  • .
  • News
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • Cryptocurrency
  • Retail
  • Tech
  • Case Study
  • Interview
No Result
View All Result
Next Big Brand
Home Industries

Baba Ramdev is Back with A Bang with His Tech start-up – Bharuwa Solution

Mihir Gupta by Mihir Gupta
March 19, 2020
in Industries, News
3 min read
0
bharuwa solution - next big brand

Source - Wikipedia

Share on FacebookShare on Twitter
  • Baba Ramdev and Acharya Balkrishna together have invested some ₹100 crores in their tech start-up Bharuwa solution.
  • The new generation tech0start up takes care of Patanjali’s supply chain management, retail billing and anything related to stocking and managing Patanjali’s inventories.

Ever imagined how made in India FMCG Company handles its supply chain and such huge inventory which is not only going in different parts of the country but reaching out to NRIs in a foreign land as well? This is done by Bharuwa Solutions – a tech-startup by Baba Ramdev and Acharya Balakrishna – the duo behind Patanjali FMCG brand.

Bharuwa solution - next big brand

But recently our made in India FMCG company has been sitting silently and losing some worth in the market due to which some of the investors have pulled out their hands from the venture.

Realizing this, Patanjali duo is back with a bang with its 100-crore funded tech start-up – the Bharuwa solution which comes from 5 patented technologies.

Bharuwa Solution – What is the start-up all about?

As mentioned, Bharuwa Solution is a byproduct of 5 patented technologies that have deep roots in supply chain management, distribution, soil testing, fertilizer calculations, and backward linkage.

We can sum-up Patanjali’s tech start-up as an initiative to boost the productivity of farmers and raw materials whose quality will be resonated and duly checked by Bharuwa Solution.

“Necessity is the mother of invention. When you are in a crisis you need to find out novel ways of coming out of it. We realized we needed to think differently to solve our supply chain challenge.” – Acharya Balkrishna.

Patanjali’s revenue dropped down heavily after reaching revenue of INR 10,000 crores between 2011-17. In 2018-19, the company reported a very nominal growth of just 2.38%.

The slow growth in revenue is resonated by heavy jerks in the economy like demonetization followed by GST. This not only affected the growth of Patanjali but almost all FMCG companies and other industries overall.

bharuwa solution - next big brand
The duo behind Patanjali & Bharuwa Solution (Source)

“We moved to a new tax regime, but our supply chain and distribution network was as per the VAT era. Some MNCs were prepared for GST, but we hadn’t thought about complications. Now we have made the required corrections and are ready for the next phase of growth.” – Says Balkrishna.

Issues with taxes and a new form of money were not enough to create problems for Patanjali. But it was during that time the duo realized the importance of technology, SAP-based solution providers and the likewise things.

“We realized that our supply chain had to be en-to-end. We needed real-time data right from product sourcing to when our product reached to end-user. We felt we should make it as per our requirements and timelines and when we developed the product (Bharuwa Solution) it turned out to be an industry-fit, so we got it patented and registered our self as an IT start-up.” – Says Balkrishna.

The most differentiating thing about Bharuwa Solution is that the platform offers real-time data from sourcing end to end-user. Bharuwa Solution is said to be browser-based single software through which the tech start-up aims to offer end to end solutions.

Can Bharuwa Solution Turn Out to Be A Superstar Product for Farmers?

Let’s not forget that agriculture is the backbone of India. But if we were to compare our agricultural practices with other country’s practices, we are some 10-15 years behind.

An Indian farmer today is still dependent on cows and his hands to be able to reap the crop. Whereas a Canadian farmer simply listens to his favorite tunes while big machines do all the stuff on his behalf.

Bharuwa Solutions - Next big brand
Dharti Ka Doctor – Featured App coming from Bharuwa Solution (Source)

Let’s also not forget the fact that, Patanjali’s tech start-up also offers soil testing, fertilizer calculation through its ‘Dharti ka Doctor’ feature.

“All fertilizer calculation apps till now only calculate chemical fertilizers; our app also calculates organic fertilizer. It will give whole lot of solutions as per the farmer’s soil condition.” – Explains Balkrishna.

‘Annadata’ app offers backward linkage and traceability mechanisms. The FMCG company also launched the point-of-sales retail app, which enables retailers to order products online.

Bharuwa Solution - next big brand
Annadata App – A featured App from Bharuwa Solution (Source)

Summing Up:

Patanjali’s tech-startup might just be a gamechanger not only for the company but to the farmers overall spread countrywide. But is Bharuwa Solution going to be provided to all the farmers of the country? Maybe yes… Maybe no.

Amidst all the cash crunches, disturbance in the stock market .. this Patanjali duo has come up with something exciting, deep-pocketed and rich with features. We wish all the best for its behemoth success in the market.

Previous Post

BYJU's Records A 60% Hike In New Students After Making The App Free

Next Post

Bajaj Finance Reappoints Rajeev Jain as MD

Mihir Gupta

Mihir Gupta

Neophyte | Bibliophile | Audiophile

Related Posts

Urban Company is All Set to Join Unicorn Club with Latest Funding-raise
News

Urban Company is All Set to Join Unicorn Club with Latest Funding-raise

April 12, 2021
Nykaa Acquires Jewellery Brand Pipa Bella
Industries

Nykaa Acquires Jewellery Brand Pipa Bella

April 12, 2021
Byju’s has Raised $1 Billion from B Capital, Baron, and XN: Reports
Internet

Byju’s has Raised $1 Billion from B Capital, Baron, and XN: Reports

April 11, 2021
Jeff Bezos to Step Down as CEO of Amazon Later This Year
Industries

Here is the List of Top 10 Richest Persons in the World of 2021

April 9, 2021
Industries

Nike is the Undisputed King among Apparel Brands: Brand Finance Study

April 9, 2021
Gupshup Raises $100 Million, Joins Unicorn Club
Media

Gupshup Raises $100 Million, Joins Unicorn Club

April 8, 2021
Next Post
Rajeev jain - next big brand

Bajaj Finance Reappoints Rajeev Jain as MD

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

RECOMMENDED NEWS

ola electric

Ratan Tata invests in Ola Electric

2 years ago
youtube revenue users -next-big-brand

YouTube Shopping Might Be A Reality Soon- Google Has Plans

6 months ago
Alibaba Profit Sales- Next Big Brand

Alibaba Records $74bn In Singles Day Sale, Breaks Previous Shopping Records

5 months ago
TikTok App is the 2nd Most Downloaded App in 2019

TikTok App is The 2nd Most Downloaded App In 2019!

1 year ago

FOLLOW US

  • 33.5k Fans

BROWSE BY TOPICS

2018 League amazon Amazon Great Indian Sale Amazon Prime Apple Apple Inc Automobile Industry Balinese Culture Bali United Budget Travel Champions League Chopper Bike Doctor Terawan facebook Facebook app future group hotstar Indian OTT Platforms Indian Smartphone Market Istana Negara Jio Market Stories Maruti Suzuki National Exam Netflix Netflix India Netflix Originals oppo OTT OYO Realme Reliance Industries Limited Reliance Jio RIL Samsung Tata Motors Tiktok TikTok India TikTok Videos Visit Bali Vivo whatsapp Xiaomi Xiaomi India YouTube
Next Big Brand

We Talk About Brands

Follow us on social media:

Recent News

  • Urban Company is All Set to Join Unicorn Club with Latest Funding-raise
  • Nykaa Acquires Jewellery Brand Pipa Bella
  • Byju’s has Raised $1 Billion from B Capital, Baron, and XN: Reports

Instagram

Follow Me!

Latest News

Urban Company is All Set to Join Unicorn Club with Latest Funding-raise

Urban Company is All Set to Join Unicorn Club with Latest Funding-raise

April 12, 2021
Nykaa Acquires Jewellery Brand Pipa Bella

Nykaa Acquires Jewellery Brand Pipa Bella

April 12, 2021
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
  • DMCA Policy
  • Our Team
  • Contact Us
  • Sitemap

© 2019 NBB. All Rights Reserved.

No Result
View All Result
  • .
  • News
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • Cryptocurrency
  • Retail
  • Tech
  • Case Study
  • Interview

© 2019 NBB. All Rights Reserved.

Login to your account below

Forgotten Password?

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.