• About
  • Contact
Saturday, June 25, 2022
  • Login
Next Big Brand
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail
No Result
View All Result
Next Big Brand

 BYJU’S Spends Rs. 188.5 Crore on Advertisement in FY18

Sourav by Sourav
June 25, 2019
in New posts
Reading Time: 2 mins read
A A
0
byjus logo source byjus.com

byjus logo source byjus.com

India’s Homegrown learning start-up BYJU’S posted a 100% increase in their revenue from operations to Rs. 460 Crore by decreasing their losses by 53% at Rs. 28 Crore by March 2018, according to Tofler, a business intelligence platform. The Edutech company previously reported Rs. 230 crores as revenue from operations and a net loss of Rs. 60 crores in FY17.

Mrinal Mohit, BYJU’S COO said “The company has been growing at 100% per month for the last 3 years. The company’s revenue in the last financial year was close to Rs. 500 crore & we’re on target to take the revenue up by three times to Rs. 1400 Crore in FY19.”

Listed as “Think & Learn Private Limited”, BYJU’S posted a 77.3% increase in their advertising & promotional expenses to Rs. 188.5 Crore in FY18 from Rs. 106.6 Crore in FY17. The sponsorship expenses increased by 24.2% to Rs. 2.9 Core in FY18. Marketing promotion expenses increased by 91% to Rs. 54.7 Crore in FY18 from 28.6 Crore in FY17, Further, business promotion expenses went up 66.2% to Rs. 128 Crore in FY18. BYJU’S posted a 67.9% rise in net expenditure at Rs. 518.5 Crore in FY18 from Rs. 308.7 Crore in FY17.

graph showing upward growth source canva.com
graph showing upward growth source canva.com

The firm is reported to be in talks for raising $400 million from investors such as Canada Pension Plan Investment Board, Naspers, General Atlantic, and some existing investors and the fundraising round is likely to conclude soon.

When spoken to about Overseas expansion, Mohit said, “For the international product, we are working with some of the most popular YouTube teachers who are experts in their own domain. We are flying them down to India to record and help us with product development. To start with, our target markets are English-speaking countries.”

The learning platform is also building a product for the international market. “At present, our major focus is on getting the K-3 app (for lower grades 1st, 2nd & 3rd grades) ready for launch in 2019,” Mohit said.

BYJU’S had launched their app along with learning resources for grades between VI and XII by 2015. In 2016, it also raised investment from the Chan-Zuckerberg initiative and became the first Asian firm to do so. Its K5 app that focuses on fifth and sixth-grade students came out in 2017.

BYJU’S has over 30 million downloads & 2 million plus paid subscriptions and is now planning to launch its learning app in languages including Gujarati, Tamil and Marathi.

Source

Previous Post

Virat Kohli Tops Valuable Celebrity List for 2018

Next Post

Reliance Jio Seeks To Enter The Fintech Market with PoS Devices in India

Sourav

Sourav

Excellent story-teller, with a background in SEO and Digital Marketing. Likes to write and give form to opinion and incidents.

Related Posts

Cars 24
New posts

India’s Cars24 raises $450 million funding; valuation almost multiplies to $1.84 billion

October 7, 2021
Top 5 Luxury & Premium Brands of 2021
New posts

Top 5 Luxury & Premium Brands of 2021

October 7, 2021
Bitcoin vs Ethereum
Cryptocurrency

Bitcoin vs. Ethereum: What Investors Should Know

October 7, 2021
Da Milano CEO Sahil Khanna- Next Big Brand
New posts

Da Milano: Growing in Fashion Market with Affordable Price

December 22, 2020
Guerrillas Advertising- Next Big Brand
New posts

Understanding The Wide Horizon Of Advertising & Branding With Guerrillas

July 24, 2020
swiggy alcohol delivery lays off employees-next-big-brand
New posts

Swiggy Starts Online Alcohol Delivery In West Bengal Amid Pandemic

June 4, 2020
Next Post
jio logo source jio.com

Reliance Jio Seeks To Enter The Fintech Market with PoS Devices in India

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

BROWSE BY TOPICS

Acquiring amazon Apple Brands brand story Byjus byjus news byjus the learning app Cryptocurrency Edtech Startups Elon Musk facebook fintech news Flipkart funding google Indian Crypto Startups Indian OTT Platforms Indian Unicorn Indian Unicorns Indian Unicorns of 2021 Netflix NFT NFT Collection NFT India Non Fungible Tokens Ola OYO Paytm Reliance Retail Startup Acquisition Startup IPO startup news india startups in india Swiggy Tiktok TikTok India Twitter Unicorns of 2022 Unicorns of India Unicorn Startups Upgrad WazirX YouTube Zomato
check more news on that pages youtube converter, filme online 2022, filme porno mature, porno amatoriale, nxnxx.org, https://xvideosxnxx.org, https://xoxporn.net

Instagram

Follow Me!

Recent News

  • Christiano Ronaldo and Binance Announce NFT Partnership
  • Khaby Lame Becomes World’s Most Popular TikToker
  • Merchant Platform Pine Labs Acquires Fintech Infra Startup Setu for $70-75 Million

Latest News

images 9 17

Christiano Ronaldo and Binance Announce NFT Partnership

June 24, 2022
Khaby Lame Tiktoker

Khaby Lame Becomes World’s Most Popular TikToker

June 24, 2022
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
  • DMCA Policy
  • Our Team
  • Contact Us
  • Sitemap

© 2019 NBB. All Rights Reserved.

No Result
View All Result
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail

© 2019 NBB. All Rights Reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.