In a short span of just 1 year, Dream 11 has seen 50 million users register and play on their platform. The brand had 20 million registered users in February 2018, and strategic collaborations with leading sporting bodies like the Indian Cricket Council (ICC), Pro Kabaddi League (PKL), National Basketball Association (NBA), International Hockey Federation (FIH), and Big Bash League (BBL) have contributed to their massive increase in users. According to reports released by AC Nielson and Indian Federation of Sports Gaming (IFSG), Dream 11 holds a 90% market share in the Indian fantasy sports industry.
When asked about this achievement, Harsh Jain, the founder, and CEO of Dream 11 said “We are thrilled to have 5 Crore Indian sports fans on our platform. This achievement reaffirms the growth potential of fantasy sports in India, signaling a new era for the Indian sports gaming industry,” He went on to say “Backed by strong partnerships across sports genres and robust technology infrastructure, we will continue our efforts to expand our user base and provide the Indian sports fans with a personalized, immersive and engaging experience.”
Dream 11 currently has a high amount of users registered on any sports platform in India.
What is Dream 11?
Dream 11 is a fantasy sports platform that allows enthusiasts to play football, cricket, NBA and Kabbadi. Each user begins with a credit score of 100 points and can construct a team of their choice by using those points. Once they make their team, they can select a match that they want to participate in. based on the player’s real performances, users can earn points and even earn cash prizes. With match updates every two minutes, the platform knows how to keep users hooked into it for a long time.