- Luxottica is a huge Italian brand that accounts for over 60% of all sales in the US.
- There are two major brands that own every single sunglasses brand in the world.
As consumers, we may think that there are so many sunglasses brands out there to choose from. In fact, going into a store can sometimes be downright overwhelming. But, what if we told you that there are two major brands that own every single sunglasses brand in the world? We’re talking about Luxottica and Safilo!
Luxottica is a huge Italian brand that accounts for over 60% of all sales in the US. Apart from owning huge brands like Ray Bans, Prada, Channel, Persol, and many others, this brand also owns Hut, which is a sunglasses superstore that sells all these brands. Safilo, on the other hand, accounts for 6% of sunglasses sales in the US. It owns prominent brands like Dior, Fossil, Jimmy Choo, Givenchy, Juicy Couture, and many more.
The two brands offer a mix of high end and street brands, which is one of the reasons why their sales across the world are so high. So, the next time you’re wondering which brand to choose when shopping for sunglasses, don’t think there are too many choices! Just think of it as picking between two huge choices!