• About
  • Contact
Friday, May 20, 2022
  • Login
Next Big Brand
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail
No Result
View All Result
Next Big Brand

ITC Will Make Savlon Sanitizers In Newly Built Perfume Factory

Pritish raj by Pritish raj
March 31, 2020
in News, FMCG
Reading Time: 2 mins read
A A
0
ITC Savlon Sanitizers- Next Big Brand

ITC Savlon Sanitizers- Next Big Brand

  • Packaged consumer goods to major ITC Limited hotels on Tuesday said it began manufacturing Savlon sanitizers at its newly built perfume production facility.

Packaged consumer goods to major ITC Limited hotels on Tuesday said it began manufacturing Savlon sanitizers at its newly built perfume production facility in Himachal Pradesh as it stepped up efforts to meet the country’s rising demand for hygiene products following the COVID-19 pandemic.

Through a press release, ITC Ltd said the firm has re-used its perfume plant to help manufacture an additional 1,25,000 liters of Savlon hand sanitizers amid an ongoing increase in demand for hygiene items such as sanitizers.

“This initiative strengthens our efforts to enhance the production and availability of Savlon’s range of hygiene products on the market, which is the need for an hour to help counter and control the spread of the virus,” said Sameer Satpathy, Chief Executive Officer of Personal Care Products, ITC Ltd. in the release.

In November 2019 the luxury fragrance factory located in Manipura, Himachal Pradesh, was commissioned. ITC makes sprays, deodorants, and perfumes for the body and markets fragrances under the name Engage.

In all, ITC said it has redoubled its efforts to ensure improved production and market availability of the Savlon product line. “This action will allow ITC to meet the increase in market demand for sanitizers,” the company said.

The business “works overnight with the updated market prices to meet the new stocks. ITC has also intensified its efforts to raise awareness of the importance of hand hygiene through promotions through digital, print, and other communication channels,” the statement added.

As cases of COVID-19 have increased in India, demand for hand sanitizers has increased exponentially, resulting in a stocked-out situation for many common product brands in India.

The Center listed hand sanitizers and masks as critical commodities earlier this month to ensure a steady supply, and to prevent these items from being hoarded and black marketed. To make them more accessible, the government has capped rates on sanitizers. Prices of alcohol used in hand sanitizer production have also been capped.

Many firms have stepped up production and cut their sanitizers ‘prices in response.

HUL that produces Lifebuoy sanitizer said it would cut sanitizer prices by 15 percent, Lifebuoy liquid hand wash and Domex floor cleaners. GCPL, a producer of Protekt’s sanitizer brand, has cut its 50-ml pack prices from 75 to around 25.

ITC followed up with price cuts too.

Apart from these, FMCG firms, liquor firms, and sugar mills have volunteered to launch commercial production of bottled hand sanitizers.

Previous Post

BSNL & MTNL Release ₹10,000 Crores For VRS Scheme Of Employees

Next Post

Reliance Industries Limited (RIL) Donates ₹500 cr to PM-CARES Fund

Pritish raj

Pritish raj

Pritish Raj is a content writer at Next Big Brand. Hailing from the diversified state of Bihar, he is an engineer by education who chooses the way of poetry, photography, and writing to kick off his career. Highly enthusiastic about brands and startups, he aims to be a travel content creator.

Related Posts

High street essentials founders
News

High Street Essentials Bags 40 Crore From Stride Ventures

May 20, 2022
Cars24 founder
Automobile

Used Car Ecommerce Platform Cars24 Lays Off 600 Employees To Cut Cost

May 19, 2022
Ola Foods logo
Food

Ola Foods Cancels Expansion Plans, Looks To Integrate With 10-minute Grocery Delivery

May 19, 2022
Sameer Nigam PhonePe CEO
News

PhonePe To Acquire WealthDesk For Around $50 Million & OpenQ For Nearly $25 Million

May 18, 2022
Smytten Founders
News

D2C Sampling Startup Smytten Raises Rs 100 Crore in Pre-Series B Led By Fireside Ventures

May 17, 2022
paytm mall
News

Jack Ma Exits Paytm Mall, Sells 43% For Rs 42 Crore Valuation Down To Rs 100 Crore

May 17, 2022
Next Post
Reliance Industries RIL Biggest Brand Market cap Rights Issue Donates Market Capitalization- Next Big Brand

Reliance Industries Limited (RIL) Donates ₹500 cr to PM-CARES Fund

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

BROWSE BY TOPICS

Acquiring amazon Apple brand story BYJU Ravindran Byjus byjus news byjus the learning app Cryptocurrency Edtech Startups Elon Musk facebook fintech news Flipkart funding google Indian OTT Platforms Indian Unicorn Indian Unicorns Indian Unicorns of 2021 Mukesh Ambani Netflix NFT NFT Collection Non Fungible Tokens Ola OYO Paytm Reliance Retail Startup Acquisition Startup IPO startup news india Startups startups in india Swiggy Tiktok TikTok India Twitter Unicorns of 2022 Unicorns of India Unicorn Startups Upgrad YouTube Zomato Zomato App

Instagram

Follow Me!

Recent News

  • High Street Essentials Bags 40 Crore From Stride Ventures
  • Used Car Ecommerce Platform Cars24 Lays Off 600 Employees To Cut Cost
  • Ola Foods Cancels Expansion Plans, Looks To Integrate With 10-minute Grocery Delivery

Latest News

High street essentials founders

High Street Essentials Bags 40 Crore From Stride Ventures

May 20, 2022
Cars24 founder

Used Car Ecommerce Platform Cars24 Lays Off 600 Employees To Cut Cost

May 19, 2022
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
  • DMCA Policy
  • Our Team
  • Contact Us
  • Sitemap

© 2019 NBB. All Rights Reserved.

No Result
View All Result
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail

© 2019 NBB. All Rights Reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.