- The list reveals India’s most-watched ads for Jan 2020.
- The list is based on popularity, video watch and overall hype the ad was able to generate on the internet.
- Overall audience sentiment that is mentioned in each advertisement is based on the number of views, likes & dislikes, watch time and comments.
What Is So Important About YouTube Ads?
Sometimes ads are annoying when they pop-up all of a sudden. It’s even more annoying when they pop-up in the middle of the video.
But looking from a brand’s point of view, YouTube is a platform that brings together people (viewers) and brands together.
We usually don’t skip all the ads we get. Let’s agree to the fact that we have watched some ads provided they are that catchy, emotional and leave us thinking about the brand overall.
Most Watched Indian Ads on YouTube? Who Watches Ads on YouTube?
Yes! you’ve read it right. Today we talk about most watched Indian ads on YouTube!
Jan month was all about smartphones and automobiles which is why the list has a majority of ads belonging to the category.
So, without wasting much time, let’s take you through the list.
1. OPPO F15 – #FlauntItYourWay
After Bollywood stars like Deepika Paduokne, Siddharth Malhotra, Kriti Kharbanda and our Indian cricket team players, its Kartik Aaryan wooing people with his looks and OPPO’s smartphone.
Tagline of Freedom, Fun & Flair, OPPO F15 is a sensation. It’s a sensation not only in the showrooms but also on the internet. #Flauntityourway is definitely a hype and it doesn’t seem like cooling it down.
A mere 23-second promo video has around 125697600 views with more than a lakh likes. Dislikes being 49073. This has gone to be on the list of most-watched Indian ads on YouTube!
One good thing about this commercial is that it’s merely 23 seconds and the transition is so fast that even if it is not skipped, we don’t feel like we have wasted (just) 23 seconds somewhere.
2. VIVO S1 Pro – StyleLikeAPro
Another most watched Indian ad on YouTube belongs to a Chinese smartphone giant – VIVO. This ad is longer than OPPO’s ad but in terms of attraction, this one is leading.
As soon as one forgets to click on the “skip” button, the ad begins with a piece of energetic music and a group of youngsters having fun with the new tech gadget.
StyleLikeAPro is another hype all around the country with more than 44 million views. Likes being more than 80K and dislikes being 28K.
3. Pulsar – Celebrating 18 Years of Thrill:
Personally talking, this is my favorite ad. With this ad, pulsar wanted to come up with something that is directly related to thrill.
Great storytelling done with 46 seconds. So, here is the crux, the ad begins with a child who is fascinated in doing all kinds of stunts and freestyle moves which thrills him.
As soon as he turns 18, he gets his first Pulsar bike. With his first bike, the youngster rolls on the road doing all the crazy stunts quenching his thirst for a thrill.
Pulsar’s advertisement is 3rd on the list of most-watched Indian ads on YouTube. With views crossing 4lakh. This ad is one of the rare ads. It’s like: dislike ratio is very much sorted. With 3K+ likes, the ad has got only 168 dislikes.
4. Kia Carnival – Extravagant by Design
This ad is definitely a must-watch ad. Out of all the most-watched Indian ads on YouTube, this one created a sense of suspense among the audience. Luxury is all about surrounding with black color and shiny diamonds.
The man in the ad is not at all interested in diamonds in front of him. After searching through a lot of diamonds, he stumbled across one. The Richie rich guy wanted to make a collar for his pet cat.
The 30-second ad ends as soon as Kia features its new car. Before viewers can get a full view of the car, the ad ends with a mere glimpse of its new model.
A mere 30-second commercial has 29481796 views. As we’ve already mentioned Jan 2020 was all about automobiles and smartphones, here are Kia automobiles with their ad.
5. The Forgotten Army – Aazadi ke Liye – Official Trailer
Amazon’s one of the most important projects is Aazadi Ke Liye. While Netflix is giving tough competition to others in the OTT market, Amazon Prime just popped up with a whole new concept to woo Indian viewers.
The Forgotten Army’s official trailer is a must to be included in most viewed Indian ads on YouTube. With more than 2crore views, there 3K likes as compared to merely 827 dislikes.
The official trailer of this TV series urges a sense of patriotism among the viewers. If you haven’t watched the trailer yet, by the time you’re done with the 3-minute trailer, you will be willing to download Amazon Prime just to watch the TV series.
6. AO India Ballkids Squad 2020
If you think that Kia Motors is only wooing and attracting the audience through their beautiful cars and advertisements, then that’s partially correct. This year the carmaker is all set to launch its top 10 talented Kia Ballkids who will be sponsored by the company for Australian Open 2020.
A 1:30 minute ad commercial motivates and energizes the viewers and creates a different sense of hype. More than 2 crore views. The commercial because it’s based on a very different theme, it’s a must-must on the list of most-watched Indian ads on YouTube.
7. OPPO F15 – Flaunt It Your Way
With an amazing blend of technology, video editing, photography and editing skills, this ad of OPPO is huge! This ad commercial does not have any celebrity, any famous face in the video.
This is just a plain description of their new smartphone but the way they have done it is absolutely commendable. With 39K likes as compared to 15K dislikes, this ad commercial has been watched more than 21134660 times on YouTube.
We have all the reasons to reserve a place for this ad on the list of most-viewed Indian ads on YouTube.
8. SP 125 – Strictly for The Advanced
A 30-second ad commercial will definitely make you think once again about 125cc category all over again. The ad begins with a youngster watching this bike on his mobile phone.
He spots the SP 125 bike and decides to chase it with all his strength. What is so advanced? The video shows a slow transformation taking place on the man. His earphones turning into Bluetooth wireless ones and likewise.
This ad also crossed 2 crore views while like and dislike ratio is very less.
9. Altroz – India’s Safest Car
It’s really difficult to highlight a product without any famous personality in the ad. But Tata Motors have made their brand-new model Altroz a brand itself.
In just 45 seconds ad, a manly voice tells you everything you need to know about why Altroz is India’s safest car!
TheGoldStandard is the hashtag used for this project and it’s gaining momentum like no one else. The second last on our list of most-watched Indian ads on YouTube is about a car and carmaker.
10. Mentos Social Queue
So, this is a funny as well as touching commercial. Mentos did a social experiment here. Mentos throws a small spotlight on the back of a person standing in the queue and asks others to either tap the person and say hello or share mentos with someone.
This ad being merely 30 seconds, it could have been longer in length. But all in all, the commercial asks us to connect with a random stranger.
With more than 1cr views on the ad, it’s my favorite one on the list of most-viewed Indian ads on YouTube.
Here were some of the most viewed Indian ads on YouTube. We hope to see you next time in some other compilation. Till then keep coming back to us for more useful and interesting stuff like this.