Netflix is preparing to introduce a new offer to the people of India, where, under its ‘StreamFest’ case, it will provide full access to all its content, including movies and TV shows, which will start on an experimental basis from December 4 and will remain enabled for 48 hours.
So even though you do not have an active subscription to a Netflix account, you will still be able to access its content for the next 2 days. The available content can be easily streamed with no limitations on any platform. Besides, Netflix also affirmed that during its StreamFest event, free streaming would not be subject to any unique payment information requirement.
In its Q3 2020 earnings call, Netflix announced the event and its related offer and further stated that it will also be extending to other countries. Basically, through creative advertisement and marketing strategies, Netflix aims to assimilate more viewers to its website.
Following that, Greg Peters, Netflix’s Chief Product Officer, said that the company aims to give Netflix free access to everyone in a country for a weekend while introducing them to a lot of new content so that they can eventually sign up for a Netflix plan.
As of now, before being rolled out to customers around the world, the StreamFest event will only be held in India on a trial basis. Other than that, the 30-day free trial offer for users in most countries was previously canceled by Netflix. This trial plan provided users with free access for almost a month after they were expected to commit to a particular plan or otherwise use the access to be automatically removed.
That said, Netflix provides four different kinds of monthly plans consisting of the Rs 199 plan that only offers the stream of 480p resolution on its mobile application. Secondly, it provides a simple Rs 499 plan with 480p streaming on any single screen at a time, including smartphone, TV, and PC, while its Rs 649 Standard plan offers simultaneous streaming of content in Full HD resolution on two computers. Finally, the Rs 799 Premium plan allows streaming at a resolution of 4K + HDR while the content can be viewed simultaneously on four screens.
