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Neymar Signs Biggest Individual Sports Deal With Puma Worth $29.1 Million

Pritish raj by Pritish raj
September 23, 2020
in News
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Neymar, Brazilian footballer

Neymar, Brazilian footballer

Over the past few years, Paris Saint-Germain (PSG) superstar Neymar has been making some unimaginable choices. The step to France by the Brazilian international for a world record transfer fee is not isolated as the only shocking highlight in his controversial career. Much to the delight of his fans, Neymar recently agreed to end his relationship with sporting giants Nike to join forces with Puma.

Neymar’s Puma contract is worth an estimated EUR 25 million annually, according to Forbes. The Neymar Puma contract is touted as the biggest individual sports sponsorship contract in history.

The PSG superstar has beaten the likes of Juventus ace Cristiano Ronaldo and his former Barcelona teammate Lionel Messi with the signing of the Neymar Puma contract.

???? In my own words.@pumafootball @PUMA #KingIsBack pic.twitter.com/ZdOrjKv06r

— Neymar Jr (@neymarjr) September 12, 2020

Reports say that Cristiano Ronaldo’s Nike contract sees a whopping €16 million a year for the five-time Ballon d’Or winner wallet. In addition, Lionel Messi is earning EUR 19 million from his partnership with Adidas, another sports giant. The Neymar Puma contract, meanwhile, sees him receiving more than double the amount Nike paid, valued at EUR 12 million. Besides, in the previous season, the Neymar endorsements along with his PSG salary saw him gain $78 million.

Beats Electronics, DAZN, Electronic Arts, Gillette, Mastercard, among others, are among the Neymar endorsements.

The Brazilian trails behind in total net worth, despite beating the likes of Cristiano Ronaldo and Lionel Messi. The net worth of Neymar stands at $200 million, according to Celebrity Net Worth. Meanwhile, the net worth of Cristiano Ronaldo is valued at $500 million, while Lionel Messi has a net worth of $400 million.

Neymar’s communication with Nike may be over in the next two years. He agreed, however, to prematurely turn his partnership to Puma.

However, it is important to remember that when he appeared on the scene at the age of 13, the Brazilian forward was funded by Nike to be exact.

Interestingly, among footballing heavyweights, the German brand Puma has been extending its reach. For a recorded amount of EUR 700 million, the sports brand has acquired sponsorship deals with every club owned by the City Football Group (CFG). Puma has collaborated with PSV Eindhoven, AC Milan, and Valencia as well. In addition, the brand also extended its deal with Borussia Dortmund’s Bundesliga heavyweights.

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Pritish raj

Pritish raj

Pritish Raj is a content writer at Next Big Brand. Hailing from the diversified state of Bihar, he is an engineer by education who chooses the way of poetry, photography, and writing to kick off his career. Highly enthusiastic about brands and startups, he aims to be a travel content creator.

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