• About
  • Contact
Monday, June 27, 2022
  • Login
Next Big Brand
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail
No Result
View All Result
Next Big Brand

Snack, Video Dating App, Welcomes Gen Z Investors

Abdul Kadir Khan by Abdul Kadir Khan
October 12, 2021
in News
Reading Time: 3 mins read
A A
0
Snack:NBB

Snack:NBB

Recently, two types of platforms are getting more popular among the young generation: short video platforms and dating apps. What if I tell you an app that has both features. Yes, it is true. Snack is one such app that allows its users to create short videos for dating purposes or matching purposes. The mobile-only video dating app is a platform to woo the young generation of India.

Today, the startup has revealed that it is encouraging Gen Z investors to invest in the firm. Snack said that the Gen Z community can actively participate in the coming financial round that is going to start soon.

Snack Journey So Far

In February, Snack raised $3.5 million in its seed funding round. As per the Snack platform concept, a user can upload a video about his/her liking and disliking. After uploading the video on the Snack platform, other users can engage with your video to make a match. The platform can also send other details like interest, lifestyle, etc.

The snack video platform is also coming up with strategic ties with Tiktok. As per the agreement, users can share their Tiktok videos on the Snack platform.

Kim Kaplan founded the Snack app. She is a serial entrepreneur in the dating app sector. Earlier, she was part of Plenty of Fish, which sold for $575 million in 2015.

Kim Kaplan talked about the initial journey of Snack and how relationship apps got popular. She said:

“If you think about Plenty of Fish, we really launched off of Google SEO,” Kaplan explains. “Then you had Zoosk and Badoo, which launched off of Facebook — when it was a really early platform and it was easy to get traffic from it. Then you had Tinder and Bumble, which launched off of mobile-first. They were the first apps to come out and design and build with mobile in mind versus the rest of us which were desktop, trying to cram everything into a mobile phone.”

What are Snack’s Future Plans?

Talking about Snack’s plans and how it will get benefits from Tiktok tie-up, Kaplan said:

“And I fundamentally believe now that the right opportunity is the distribution on TikTok, as well as influencers. I think that combination of TikTok being the new distribution channel is going to be a massive opportunity — and that’s what we’re trying to leverage.”

In the future, Snack may attract more users that are beyond the Gen Z category. Up to now, the app has users having age between 20 to 35.

The company started its journey in September by fundraising events to build the team and other infrastructure. In late February, the platform was officially launched.

Talking about the short journey, Kaplan said:

“We’re only about eight weeks into this right now, but we’re seeing a lot of excitement, a lot of user growth. Because of that excitement that’s kind of building, people — a lot of really interesting people — came to the table and said they wanted to invest. But I didn’t have any room left in the previous rounds, so I decided to open up a SAFE.”

Talking about the SAFE initiative, Kaplan further added:

“We don’t have any carry fees with another person, and [we’re] opening it up to Gen Z investors that want to participate in the round.”

Huebekcer, one of the investors, talked about the Snack app. He said:

“Video-first dating allows a unique sense of expression that you can’t portray with a few well-crafted words and filtered pictures. For a mobile-first generation, this new form of authenticity will grow to be necessary. Snack allows users to express their real selves just like they do on TikTok, Snapchat, and other platforms we love.”

Technology investor and founder at The Innovation Armory, Samuel Natbony, Monique Woodard (Cake Ventures), Backbone Angels, SHAKTI, Christian Winklund (previously CEO of dating app Skout which sold to Meet Group), Andrew Wilkinson, and others are joining Snack under its SAFE initiative.

Kaplan also gave a message for Gen Z. She said:

“I want Gen Z to have a seat at the table and help shape what Snack becomes. I want them to have that voice and participate, and be a champion for Snack.”

Tags: Snack App
Previous Post

INDMoney Begins Cryptocurrency Investment from its Platform

Next Post

Serum Institute is the Most Profitable ₹5,000 Crore Company in India

Abdul Kadir Khan

Abdul Kadir Khan

Abdul Kadir Khan is a Content Writer at Next Big Brand. Hails from UP. Postgraduate in Computer Science. Content Maniac and Trainer. Love to write about startups, Brands, and Trending Tech.

Related Posts

20220627 152251 0000
News

Proptech Startup PropShare Raises $47 Million Led by WestBridge Capital

June 27, 2022
images 9 17
Cryptocurrency

Christiano Ronaldo and Binance Announce NFT Partnership

June 24, 2022
Khaby Lame Tiktoker
Creators

Khaby Lame Becomes World’s Most Popular TikToker

June 24, 2022
Pine Labs Founder
News

Merchant Platform Pine Labs Acquires Fintech Infra Startup Setu for $70-75 Million

June 23, 2022
Ebay KO
Cryptocurrency

eBay Acquires NFT Marketplace KnownOrigin For An Undisclosed Sum

June 23, 2022
Cashify Founders
News

Cashify Raises $90 Million in Series E Round Led By NewQuest & Prosus

June 23, 2022
Next Post
Adar Poonawalla

Serum Institute is the Most Profitable ₹5,000 Crore Company in India

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

BROWSE BY TOPICS

Acquiring amazon Apple Brands brand story Byjus byjus news byjus the learning app Cryptocurrency Edtech Startups Elon Musk facebook fintech news Flipkart funding google Indian Crypto Startups Indian OTT Platforms Indian Unicorn Indian Unicorns Indian Unicorns of 2021 Netflix NFT NFT Collection NFT India Non Fungible Tokens Ola OYO Paytm Reliance Retail Startup Acquisition Startup IPO startup news india startups in india Swiggy Tiktok TikTok India Twitter Unicorns of 2022 Unicorns of India Unicorn Startups Upgrad WazirX YouTube Zomato
check more news on that pages youtube converter, filme online 2022, filme porno mature, porno amatoriale, nxnxx.org, https://xvideosxnxx.org, https://xoxporn.net

Instagram

Follow Me!

Recent News

  • Proptech Startup PropShare Raises $47 Million Led by WestBridge Capital
  • Christiano Ronaldo and Binance Announce NFT Partnership
  • Khaby Lame Becomes World’s Most Popular TikToker

Latest News

20220627 152251 0000

Proptech Startup PropShare Raises $47 Million Led by WestBridge Capital

June 27, 2022
images 9 17

Christiano Ronaldo and Binance Announce NFT Partnership

June 24, 2022
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
  • DMCA Policy
  • Our Team
  • Contact Us
  • Sitemap

© 2019 NBB. All Rights Reserved.

No Result
View All Result
  • .
  • News
  • Marketing
  • Tech
  • Insight
  • Interviews
  • Internet
  • Startup
  • OTT
  • Industries
  • FMCG
  • CRYPTOCURRENCY
  • Retail

© 2019 NBB. All Rights Reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.