- With a three-time increase in monthly active users in 2019, SonyLIV records around 100 downloads per minute with a seven-time in total time spent on the platform.
- Launched in 2013, SonyLIV has been a pioneer in India’s digital ecosystem catering to a plethora of digital viewers.
SonyLIV has crossed the 100 million app download mark on Play Store. With a 3X increase in monthly active users in 2019, SonyLIV records around 100 downloads per minute with a rise of 7X in total time spent on the platform.
Launched in 2013, It has been a pioneer in India’s digital ecosystem catering to a plethora of digital viewers. In May, the platform extended its services in Tamil and Telugu launching over 4,000 hours of content across both languages. SonyLIV also announced its new Hindi original Gullak last month adding up to its extensive repertoire of over 150 titles.
Sony Liv on Mi TV
Source;- Mi Community
In another industry first, SonyLIV is also the first OTT service in India to announce the launch of 100 plus games on its platform spanning Multiplayer Video Quiz and Augmented Reality formats. The platform aims to capture 50 million new consumers in the months ahead.
SonyLIV will be bringing the 11th edition of Kaun Banega Crorepati this August with the Play-Along feature for its viewers. Don’t miss the string of web originals like Heartbreak Hotel, Holycross and 16 on SonyLIV this month.
New Additions
Highly-rated English shows like The Discovery of Witches, LA’s Finest, Sweetbitter S2, Brittania and Riviera will also be launched scaling up SonyLIV’s comprehensive English content line-up. In addition to this, subscribers will also get to binge on the upcoming India-West Indies series along with tournaments like the NBA, Ashes and more.
With other OTT services such as HotStar cashing in the cricket-crazy fever and MX Player providing free content to the users, SonyLiv has remained the oldest and one of the leading payer in the Market.
#sonyliv #ott
