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Home Automobile

Suzuki Motorcycle overtakes Hero MotoCorp to be third largest scooter maker

Saurav Bhagat by Saurav Bhagat
October 15, 2019
in Automobile, News
3 min read
0
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  • In April-September this fiscal year, Suzuki sold a total of 3,41,928 scooter units compared to the 2,49,365 units of Hero MotoCorp
  • Hero MotoCorp experienced a 36.23% decline in the same period.
  • Honda Motorcycle & Scooter India (HMSI) remains the undisputed leader in the segment led by TVS Motor Company

Suzuki Motorcycle India Pvt Ltd (SMIPL) has overtaken Hero MotoCorp in the first half (H1) of the current fiscal year as the third-largest scooter manufacturer by revenue, according to the latest data from the SIAM car industry body.

Honda Motorcycle & Scooter India (HMSI) remains the undisputed leader in the segment led by TVS Motor Company headquartered in Chennai.

In April-September this fiscal year, SMIPL sold a total of 3,41,928 scooter units compared to the 2,49,365 units of Hero MotoCorp, according to data from the Society of Indian Automotive Manufacturers Association (SIAM).

SMIPL sold 2,91,847 units over the comparable period a year ago compared to the 3,91,019 units of Hero MotoCorp.

In terms of growth, in April-September this fiscal— the only scooter maker among the top five manufacturers to post positive figures— SMIPL saw its scooter sales rise by 17.16 fold.

On the other hand, Hero MotoCorp experienced a 36.23% decline in the same period.

In the first half of the current fiscal year, the overall scooter demand declined by 16.94 percent to 31,17,433 units compared to 37,53,064 units a year earlier, as per SIAM.

As for market leader HMSI, scooter sales stood at 17,32,579 units, down 20.62 percent from 21,82,860 units in the same period last fiscal year.

In the April-September period, second-placed TVS Motor sold 5,98,617 units against 6,44,981 units, a decline of 7.19 percent.

According to SIAM data, India Yamaha Motor continued to be in fifth place with sales of 1,57,483 units compared to 1,98,385 units in the corresponding period last fiscal year, a decline of 20.61%.

With a lot of new trends emerging in Automobile industries, Hero Motocorp will love to retain their place as leaders in the Indian Automobile market with cutting edge innovations.

Additionally, Electric vehicles are the wave of the future, with companies like Bajaj, Hyundai and Hero having talked about launching their line of electric bikes in the past. Recently, the Indian government also passed a mandate that all commercial cars in the country are going to go electric starting in 2016.

It will be interesting to see how the big brands set foot in the electric segment and who will be the winner there.

Tags: Hero MotocorpHondaMaruti SuzukiSuzuki
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Saurav Bhagat

Saurav Bhagat

Saurav Bhagat is an experienced digital marketer and SEO Trainer from New Delhi, India. Saurav is inclined towards brands and brand story-telling from the past half a decade. His interest in startups has made him an immense member of the NBB Family from its very early days. Saurav loves Chai and writes his day to day experiences on Quora and Yuvagasm Media too. He believes in the power of storytelling for a Brand and also in general. He often says- "Stories are powerful enough to build and erase empires and generations!"

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