- Education technology company Unacademy has acquired Kreatryx, an online GATE, and Engineering Services Exam (ESE) preparation platform
Education technology company Unacademy has acquired Kreatryx, an online GATE, and Engineering Services Exam (ESE) preparation platform, in a cash and stock transaction.
Kreatryx was created in 2014 by Ankit Goyal and offers online classes for GATE, SSC, ESE, CIL, and Vizag Steel. Post-acquisition, Kreatryx under Unacademy Labels will continue to function as a separate company. Ankit Goyal, founder of Kreatryx and CEO, will join the team and run the company independently as he joins the Dinesh Godara team at WifiStudi. The acquisition will allow Unacademy to gain an edge in the test prep market over rivalry in the GATE and ESE field.
“At Unacademy we are actively working to create the largest educational network in the world. As we strive to broaden our presence across several categories, we are also searching for like-minded partners who have the same mission and have made a difference within different categories of test preparation. Kreatryx will play a pivotal role in further building our supremacy in the segment with its strong presence in the GATE and ESE segment, and taking us closer to achieving our dream. I look forward to working closely with Ankit as he independently leads Kreatryx but as part of the Unacademy Community, “said Gaurav Munjal, Unacademy’s co-founder, and CEO.
WiFiStudy, an online learning platform on YouTube, was acquired in 2018 by Bengaluru-based Unacademy.
The business today has more than 10 K of registered educators and 13 Mn of learners. The company claims to have monthly views of 100 Mn across its various channels, including Unacademy, Unacademy Plus, Wifistudy, Chamomile Tea with Toppers, Unacademy Studios and The Solutionists.
Earlier, Unacademy co-founder and CEO Gaurav Munjal said the firm has more than 90 K active subscribers. “70% of our customers are from Tier 2 and Tier 3 cities. Per day, more than 700 educators take Unacademy courses. Recently we’ve seen great results across various exams like NTA, UGC, and CSIR, “he added.
Unacademy raised over $88.6 Mn from investors including Facebook, Steadview Capital, Sequoia India, Nexus Investment Partners, and Blume Ventures.
Established in 2010 by Gaurav Munjal, Roman Saini, and Hemesh Singh, Unacademy had begun its journey with a free YouTube tutorial to teach students, but in 2015, the company began offering free learning in multi-language courses on every possible subject.